Your memory is temporary.
Your second brain is forever.
Extend your mind with AI today: principals who compound their knowledge stay ahead of the curve. The rest restart from zero every morning · and the research all points the same way: unreinforced memory decays, and the market is pricing AI leverage.
of freshly learned rote material is lost within 24 hours in the classic forgetting-curve experiments · Ebbinghaus 1885, replicated 2015 (savings method). Your knowledge decays more slowly. It still decays.
of the working week went to searching for and gathering information · nearly a day, every week · when McKinsey measured knowledge workers in 2012. The tools changed; the drag remains for anyone without structured recall.
on average before an interrupted task is even resumed, in Gloria Mark's UC Irvine field studies of office workers. Retrieval friction is a standing interruption.
of workplace knowledge sits in a single head, employees told a 2018 Panopto/YouGov survey (1'001 US workers, vendor-commissioned). For a principal the share is not the point · no colleague holds yours at all.
Your mind, mapped like the asset it is.
Your brain holds ~86 billion neurons (Herculano-Houzel); no system replaces it.
Decision log with rationale chains, dissents and sunset dates; contradiction checks against every prior call.
Clause-level contract index, obligations register with renewal alerts, regulatory positions, minutes verbatim.
Relationship dossiers, a promises ledger, introduction trails; meeting briefs assembled in seconds.
Lab baselines and trendlines, protocol outcomes, medication log, practitioner notes, longitudinal.
One war room per mandate: board packs, deal memos, cap tables, open threads with owners and dates.
Position rationales, exposure maps, structure diagrams, tax memos; every number with its why.
Thesis files with evidence trails, a signal journal, pattern library, post-mortems on every call.
Versioned SOPs for negotiation, hiring, exits, crisis; checklists carrying outcomes from every run.
Fingerprinted originals, citation-ready quotes with page references, highlights, transcribed voice memos.
Estate maps, governance charters, letters of wishes, key-person dossiers; inheritance-ready.
Everything you capture, every medium, decades deep.
Linking, clustering, trend and pattern detection, context assembly, the circuits fire continuously.
OUTPUT · A board brief drafted in ~20 minutes, a precedent surfaced in seconds, trend memos, the succession dossier · the workflows the vault is built and demonstrated around.
QUANTITATIVE TARGET: RETRIEVAL IN SECONDS, NOT MINUTES · UP TO ~6% OF THE WORKWEEK RETURNED (McKINSEY'S OWN 2012 CEILING FOR SEARCH-TIME REDUCTION · YOURS DEPENDS ON HOW MUCH YOU SEARCH YOURSELF)
A career produces two estates. The financial one is managed by professionals. The other – forty years of decisions, precedents, relationships and judgment – lives in notebooks, inboxes and one irreplaceable head, and unrehearsed memory begins fading within days. MEMORIA is a Swiss private practice that turns that second estate into an asset: mapped with you in about 14 hours across six weeks, built into a vault on your own devices, with every key in your hands. Any AI you choose can read it. No vendor can hold it. And for the first time, it is something you can hand over – while you are still there to annotate it.
Six operating models to start today.
MEMORIA is run as a private practice, not an agency. Begin with Cartography – three hours, one map, one dossier; CHF 5'000 of the fee credits against a Build. Commission the Build when the map justifies it: six weeks, about 14 hours of your time, four Builds a year. Keep the vault alive with Stewardship, by invitation after a Build – a standing mandate you grant and can revoke. Nothing else is for sale. The cap is not marketing; it is one practitioner’s calendar.
Two private road-mapping sessions: your knowledge estate mapped as a tree, gap analysis across the ten domains, digitization and consolidation priorities set. Deliverable: a 12-page architecture dossier, PDF plus editable map. CHF 5'000 credited against a Build within twelve months.
ENQUIRE →Quiet upkeep after handover: curation, integrations, quarterly reviews · in sessions you grant and can revoke. By invitation, following a Build.
ENQUIRE →Two or three vaults under one discipline · principal, spouse, the next generation: shared family domains, separate private tiers, one succession architecture. CHF 40'000 for two vaults, CHF 55'000 for three.
ENQUIRE →The six-week construction plus 90 days of hypercare & support: mapped, architected, built, migrated, handed over with every key. First Stewardship month (CHF 2'000) included. Air-gapped tier: + CHF 6'000.
BEGIN WITH A LETTER →The succession mandate: your standing decisions, their reasoning and the letters, accreted into a dossier your heirs can question · CHF 35'000. Beyond it: complex estates, family offices, boards, multi-vault architectures · on request.
CONTACT US →The Build plus twenty-four months of Stewardship · every cost included, no licences, no fees, no surprises. Thereafter: renewal price-locked at today's rate for ten years, guaranteed (CHF 2'000/month). Ten years of continuous care lists at CHF 265'000 · the foundation costs CHF 73'000 here, and the vault itself, in open formats, is yours for life.
BEGIN WITH A LETTER →PRICES EXCL. VAT WHERE APPLICABLE · TRAVEL AT COST · FOUR BUILDS PER YEAR · CARTOGRAPHY & STEWARDSHIP UNCAPPED · BUILD BILLING 50/40/10 · SWISS QR-INVOICE, CHF · SCHOLAR (CHF 1'500, ENROLLED STUDENTS) ON REQUEST · BY REFERRAL OR WRITTEN INTRODUCTION
An advance on inheritance transfers the assets. It does not transfer the reasoning. The dossier is the part no legal instrument contains: why the decisions were made, and how – annotated while you are still here to explain them.
- The ten domains as a map, every pathway named
- Decisions and precedents, each with its reasoning
- People, mandates and obligations in context
- Open threads and what falls due next
- The vault itself · open Markdown files
- Readable by any app, without MEMORIA
- A printed manual for the successor
- Two encrypted drives, stored apart
- One sitting with the person who inherits it
- Restore rehearsed, not merely documented
- Passphrase protocol · holder: you alone
- Afterwards the practice holds nothing
The cheapest insurance of the AI revolution.
Everyone around you sells you their time. This is the opposite: an asset that remains when the consulting ends.
If the vault reclaims three hours a week, it repays year one within the year. At the day-per-week the research suggests, break-even lands inside four months. One retrieved decision · a precedent found, a mistake not repeated · can be worth more than the engagement.
of advanced-economy jobs are exposed to AI · the IMF expects roughly half complemented, half displaced. Structured context decides which half.
of employers expect to reduce their workforce where AI can automate tasks, by 2030 · and two-thirds plan to hire for AI skills.
is the SMALLEST salary window in the case below (PhD researcher, jobs.ch average × 3 years, 2026-2029) · still 2.7× the CHF 95'000 all-in fee.
19% of the working week went to searching when McKinsey measured it · for a principal, a full day every week. Reclaimed, that day does not go back to the desk: it goes to the family, to the board seat, to the things that cannot be delegated.
Conservative: 1% better decisions on a fraction of capital under your judgment.
Briefs, precedents and meeting prep come out of the vault in seconds instead of out of an assistant’s week. Where recall was the reason to add support staff, the vault removes that reason.
AI-skilled roles carry a measurable wage premium in the market’s own job postings, and the IMF expects AI to complement roughly half of exposed advanced-economy roles and to displace the other half. Which half you ride is decided by what only you know · structured, private, and instantly retrievable.
Offloaded memory lowers cognitive load: calmer decisions, sharper presence, no 3 a.m. searching for what was forgotten. The same vault holds the health protocols, the longevity trendlines and the family record · one 360° view of a life, tracked across decades instead of remembered in fragments.
From scattered to compounding, in six weeks.
Your time: about 14 hours across six weeks · 3 h mapping, 8 h of sittings, 30 min sign-off, 2.5 h handover.
Exploration & mapping session
IN PERSON · ZÜRICH OR RESIDENCEThree hours, 1:1, under NDA. What you know, who you know, how you decide, the outline of your mind.
Cartography sittings
2 IN PERSON + 2 REMOTE, END-TO-END ENCRYPTED (SIGNAL OR FACETIME)Four structured sittings of 2 hours map each domain: pathways, references, sources, standing decisions, and the connections between them.
Architecture
DONE WITHOUT YOU · ONE 30-MIN REMOTE SIGN-OFFThe map becomes a blueprint: domains, indices, an ontology of your thinking, navigable in seconds.
Construction & migration
DONE WITHOUT YOU · ON YOUR HARDWAREYour vault is built in Obsidian, open files, no lock-in. Accounts, encryption, sync, capture; documents, notes and key contexts move in.
Handover sitting
IN PERSON · ON YOUR DEVICESKeys and training: capture, retrieve, link, practiced on your real cases until it is effortless.
Embedding & Hypercare
REMOTE · INCLUDED IN THE MANDATE90 days of embedding after handover: the daily 10-minute practice, a week-6 check-in, the first re-map at day 90. After that, everything works without me.
Stewardship for succession
MONTHLY · REMOTE · CHF 2'000/MOMonthly curation and capture review · in sessions you grant and can revoke · security and app updates, new integrations as they mature, a quarterly re-map. Your second brain stays current, patched, and keeps growing.
The mind vault: an infrastructure only you own.
…all inside a perimeter of open files, documented data flows and a configuration any CTO can audit end to end.
of employees' time sits in activities today's technologies, GenAI included, could automate · over years, not quarters. The leverage lands on whoever owns structured context.
A single governed knowledge base: every fact lives in one canonical, versioned place, and every answer cites it.
of potential annual value from generative AI, captured through proprietary knowledge, not prompts.
All content types in one archive: text, audio, image, video in open formats, encrypted at rest, versioned, restorable.
of leaders told Microsoft/LinkedIn's 2024 Work Trend Index they would not hire someone without AI skills. The bar you set for others is being set for you.
Structured, cited context that plugs into workflows, agents and any frontier or local model, today and next decade.
Live demo: MEMORIA vs no-context LLMs, from inside the vault.
An illustrative reconstruction · not a client recording. Your vault answers your questions.
Better inputs → better decisions → better outcomes → better inputs. The vault is the input machine · every answer arrives sourced and current.
What a Memoria engagement is built to deliver.
Baseline: chairman of a family industrial group, 61 · the archetype this blueprint is drawn for. Forty years of judgment spread across eleven notebooks, three assistants and 60'000 emails. Board preparation: hours. Finding a precedent: archaeology.
Design target: one vault, ten domains. Every standing decision since 1987 retrievable in under thirty seconds · the house standard the engagement is built to. Board preparation: twenty minutes, modelled. And a succession dossier designed to pass on more than a signature.
Forty years of knowledge as an edge · engineered, for the first time, to hold as an asset.
Designed to hold four decades of a chairman’s judgment as an asset the house can question · not a memory it must excavate.
Built so diligence opens on the principal’s own record · every prior deal, warranty and walk-away in reach before the data room is.
Composed so that thirty years of clinical judgment · and the company built on it · can be handed over in one dossier, while their author is still there to annotate it.
Arranged so the vault does the reading and the founder keeps the decision · board preparation designed in minutes, not evenings.
Constructed so that three mandates share one memory · every precedent, every promise, every paper one question away.
The edge is quiet. It is designed that way: a principal who stops forgetting has no need to say so.
SEEN ENOUGH? FOUR BUILDS A YEAR · THE NEXT ONE BEGINS WITH A REQUEST.
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